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A website revamp from Joomla based into custom PHP page. The purpose of website revamp is to inform the future participant of Paddle For Life 2009 about schedules, locations, rules, etc. Paddle for Life is an annual dragonboat race event to support funds for the cancer charities. The website allow the browser to early bird-register as a team/ individual nor as a volunteer, too.
The overall look adopting Asian Dragon as mostly the community is Asian American as well, with relative background on the right and left side. When your screen resolution < 1024×768, the dragon tail background will not appear, that way the overall look will suitable to it.
This logo project designed by request of Fabrikk1.no , Norway. Based on the unique name, “Bonzai” .. the fatty, shorty, artsy plant philosophy. The client idea by choosing that name was to plant, and take care your web presence as beautiful as bonsai tree. After spent 1 days, unfortunately I was thinking over plant-related (according to the client) while designing the logo concepts. 1-12 concepts rejected. Finally got the approval at 13rd concept submission..fiuhhh.
The one shown here is the last-approved concept, with an initial letter (also can be a stand alone symbol); incorporating the idea of organic (translated into web savvy analogy) in hidden leaf symbol. However, I have to change the real shape of leaf into “mouse” , to avoid the “over plant-related look”. Interesting project, and frustating as well..funny how I lock my idea into “bonzai” visual character and forgot the relay message 
At last, the chosen concept is much simplier than I thought..and lesson number one of designing a logo in this case, you have to design a logo in reverse black & white first. If it looks good, color doesn’t matter 
(don’t forget to resize the logo in small size..it needs to be visible, too)
I always have a thought that designing for a design company is a BIG challenge with more difficulties, and hard to please client 
Well, not all of them, but mostly. S o this kind of client is way too far if you’re looking for quick turn around project. But this time, I got special case from Norway. I don’t know is the company is one of their company or their client, but the project pretty quick.
I only made 8 design concept, and less then a week I already have an approval with only 1 revision. No way. Yes way!
Ok, anyway..here’s some thought abut why the design process can easily, quickly approved
1. They have un-unique name to explore
2. The less unique the name is, you’ll get more constraint in exploration; which mean just play it clean and neat
3. They just want to looks good rather than playful idea
4. This kind of client is safe player type
5. They do care about the design , but they do much much more over thinking of how’s the business run. So, this is second priority.
Despite the list, as long the design is still looks good and relevant to the business core, it’ll be (still) OK I guess.
