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A latest logo project for ‘everything about dog’ website, called: TrophyDogs. The client wants to incorporate color scheme on the curent website into the logo. My idea is simply exploring the typography to inserted with a hidden ‘doggy’ symbol with general feel, without revealing what kind of dog it is, yet people who look at the logo will notice, “…ahh it’s a doggy”
So..the color scheme is pretty girlie, with baby pink and walnut chocolate; which I thought they’re a great combination. Very pop

A latest accomplished logo project for a construction & scaffolding company, based in Australia. The idea is simply adopting cubical construction to perform the company’s initial — NCM — with maroon and walnut color combination for their establishment. Despite the fact that it’s probably less architecture and more pop, I liked the cubical a lot cause it looks playful and young

This logo project designed by request of Fabrikk1.no , Norway. Based on the unique name, “Bonzai” .. the fatty, shorty, artsy plant philosophy. The client idea by choosing that name was to plant, and take care your web presence as beautiful as bonsai tree. After spent 1 days, unfortunately I was thinking over plant-related (according to the client) while designing the logo concepts. 1-12 concepts rejected. Finally got the approval at 13rd concept submission..fiuhhh.
The one shown here is the last-approved concept, with an initial letter (also can be a stand alone symbol); incorporating the idea of organic (translated into web savvy analogy) in hidden leaf symbol. However, I have to change the real shape of leaf into “mouse” , to avoid the “over plant-related look”. Interesting project, and frustating as well..funny how I lock my idea into “bonzai” visual character and forgot the relay message
At last, the chosen concept is much simplier than I thought..and lesson number one of designing a logo in this case, you have to design a logo in reverse black & white first. If it looks good, color doesn’t matter
(don’t forget to resize the logo in small size..it needs to be visible, too)



